Another good news released by Evergrande Spring: Tmall flagship store of Evergrande Spring will be officially opened and put into operation on August 18! And in order to pay back great kindness showed by customer, following triple surprises will be delivered in the opening: receive for free and have a trial-drinking, half price for second piece and voucher of 30 yuan; heavy gifts and big surprises are waiting for you!
First Installment Onto E-commerce Platform Big Surprises Delivered For Promotion
Evergrande Spring was warmly welcomed by customers since it comes onto market, in May of 2014, its successful exportation to 28 countries realized first exportation of Chinese mineral water to global market. As an industry upstart that has gained lots of attention, Evergrande Spring has chosen Alibaba, the strongest operator in the world, while making its first installment onto e-commerce platform, expanding new channel of brand marketing and providing global customers with more diversified choice and more convenient service.
For rewarding customers, triple surprises will be delivered generally on the opening day(August 18)-
Surprise no.1: “Receive millions of Evergrande Spring for free”(Tmall Society of Eat & Merry), ten thousand 1.25*12 FCL/one thousand 1.25L*12 two boxes of Evergrande Spring will be freely distributed for trial-drinking!
Surprise no.2 : half price for second box of main product (500ml*24/350ml*24)!
Surprise no.3: Voucher of 30 yuan will be distributed as long as you follow the store!
In addition, voucher of 10 yuan will be given for good praise made after buying product. Journey of surprise will be initiated on August 18, and free distribution will be over when they are all received, while the deadline for other activities are to be determined!
Tmall Flagship Store Is Linked With Outlet For Creating Online and Offline Experiential Marketing
In July of 2014, Evergrande Real Estate Group and Alibaba signed strategic cooperation agreement again in the realm of mineral water, which will build a new marketing channel for Evergrande Spring, and this is another win-win cooperation between two party following strategic cooperation between Alibaba and Evergrande Football Club.
Tmall flagship store of Evergrande Spring will be grandly opened after one month of preparation! It is an outlet of brand authentication bound to physical outlet of Evergrande Spring, where absolutely genuine product will guarantee right of consumer, having more intimate and flexible interaction with consumer. Flagship store will be in relationship of online and offline joint marketing with outlet, and it creates electronic outlet for the first time, which will realize quick reaction, quick delivery and fast solution and other full-services.
Flagship store of Evergrande Spring will be the platform of its main online sales channel, fully integrated with sales system of offline outlet, and in the future, more online sales channels, such as mobile purchase platform, will provide customer with faster, more direct and accurate experiential service.
Evergrande Spring Creates The Strongest E-commerce Platform of Mineral Water Jointly With Alibaba
Relying on advantage of real estate platform, Evergrande Spring has successfully constructed 2000 outlets, and it’s planned that another 30 thousand outlets will be constructed in this year. Evergrande Spring, as the only mineral water brand having 30 thousand physical outlets, forcibly installs onto the strongest e-commerce platform, creating online and offline stereo marketing.
Alibaba is the strong e-commerce platform in the world, while Evergrande Spring is a mineral water brand of world class; this win-win cooperation devotes to creating the strongest e-commerce platform of mineral water in the world, with global marketing entering a new stage, and new marketing pattern of mineral water market is also to be revealed.
Also, the opening of Tmall flagship store will confirm Evergrande Spring’s brand advantage and market advantage in the realm of Chinese mineral water.
Please log onto Tmall and search “Evergrande Spring Flagship Store” on August 18 at the following link:
http://evergrandespring.tmall.com/
Please pay attention to the page of Evergrande Spring Tmall Activity at the following link:
http://chi.tmall.com/?spm=hengda#hengda